Shift budget | GoMarble
Budget Pacing Agent
Move budget while the opportunity is still open.
Find campaign headroom, correct pacing, and approve the exact budget moves while the signal is fresh.
Live product workflow Dashboards
Launch Command Center
One focused view for the first 14 days of a campaign launch
Insights
Launch spend
$38.6K
+11.2% today
68% of pacing target
Blended ROAS
3.84x
+0.42x today
Above 3.2x target
CPA
$19.40
-8.1% today
Best day since launch
Launch pacing vs target
| Actual | Target |
|---|---|
| 68% |
AI commentary: The new UGC hook lifted CTR without increasing CPM. Budget can keep scaling at the current pace.
Launch creatives driving lift
UGC Hook 04 3.8x ROAS +18%
Proof carousel $17.80 CPA +12%
Founder demo 28% hold Watch
Watch: UGC Hook 04 is carrying 41% of today's incremental spend.
Move from headroom to a controlled scale decision.
Move spend where the headroom is.
Budget agents scan every channel and route investment toward the campaigns that can still scale inside your targets.
Where can we move $12k without pushing CAC above target?
- ✓ Scanned marginal returns by channel
- ✓ Checked inventory and conversion quality
- ✓ Modeled the next seven days at current pace
Move $8k to Meta prospecting and $4k to branded search — both still have headroom inside target CAC.
Proposed reallocation · $12k
| Campaign | Current Budget | Proposed Change |
|---|---|---|
| Meta prospecting | $18k | +$8k |
| Branded search | $6k | +$4k |
Illustrative pacing signal 82%
Two campaigns still have efficient headroom.
Constraint
Retargeting has reached its useful limit.
Headroom
Prospecting and Shopping can absorb more.
Move
Reallocate inside the approved daily limit.
Headroom is read against the whole plan.
- Pacing, marginal return, and protected budgets remain visible around every proposed move.
- The current constraint See which campaign is off pace, capped, or spending beyond its efficient range.
- The available headroom See which campaign can absorb more budget without breaking its target.
Put budget reviews on a schedule.
Run one account check or give the Budget Pacing Agent the daily allocation review.
Task Budget Leak Check
Find budget sitting in campaigns with no credible path back to target.
Agent CMO Daily Brief
Keep pacing, efficiency, and the most important budget decision in one daily update.
Task Audit my Meta Ads
Rank the account changes that deserve attention before the next spend cycle.