Find wasted spend before the next budget review.

Find spend with no path to return, review the evidence, and approve the clean-up.

Live product workflow Creative analytics

Video Fatigue Tracker

Hook rate, hold rate, CTR, CPM, and the creatives behind each change

Spend
$84.2K
+8.4% vs prior

Across 18 active videos

Blended ROAS
3.42x
+0.31x this week

Goal: 3.0x

CPA
$21.80
-6.2% this week

Down for 4 days

CTR vs CPM trend

CTR 1.92%

AI commentary:

CTR recovered after Hook 04 entered rotation. CPM stayed stable while the product demo softened.

Creatives to watch

1. UGC Hook 04
   3.8x ROAS +18%

2. 15% offer
   2.1% CTR +9%

3. Product demo
   24% hold -6.4%

Watch:

Product demo hold rate has declined for three days.

Move from the leak to the exact clean-up.

Clean wasted spend
Search term analyzer
Keywords optimizer

Catch leaks before they compound.

Search terms, fatigued creative, broken audiences, and inefficient placements stay under continuous review.

Find spend we can stop today without slowing growth.

Eight search terms and three placements spent $3.1k without a qualified conversion.

Stop wasted spend

Wasted spend

$3.1k

Search Low-intent terms are consuming spend.

Creative Three fatigued ads remain active.

Clean-up Exclude, pause, and consolidate the exact leaks.

Every leak keeps its cost and cause attached.

Search terms, audiences, and fatigued ads are traced to the precise clean-up they require.

See the leak Open the exact query, placement, ad, audience, or campaign responsible for the spend.

See the cost Measure how much has been spent and how the line compares with your target or baseline.

See the fix Review the precise exclusion, pause, or budget change and its expected effect.

Run an efficiency check.

Run one leak check or keep the Efficiency Agent watching the account.

Task**

Budget Leak Check
Find the campaigns, terms, and placements that no longer earn their spend.

Task

Audit my Meta Ads
Rank the account fixes most likely to return performance to target.

Agent

Creative Fatigue Monitor
Catch declining ads before fatigue turns into another week of waste.

Connect each leak to a controlled fix.

Connect the live account and creative evidence to the controls required for each fix.

Products behind the work

• GoMarble Agents Keep the efficiency agent watching between account reviews.
• Creative analytics Separate creative fatigue from a wider media problem.
• Dashboards Track the account after each approved fix.
• Agent governance Control the actions the agent can prepare or take.

Questions teams ask before they start.

How does GoMarble distinguish waste from a test?

It uses the learning window, minimum spend, campaign purpose, target, and exceptions your team defines.

What kinds of waste can the agent find?

It can surface inefficient search terms, placements, audiences, stale creatives, duplicated targeting, and campaigns with no credible route back to target.

Can it make exclusions and pauses?

Yes, within your permissions. Keep those actions behind approval or pre-approve a narrow set of fixes.

Will I see why an item was flagged?

Yes. Every item keeps the affected spend, account evidence, and proposed fix together.

Catch the next leak before it reaches the budget review.

Let the Efficiency Agent keep watch and propose fixes inside your rules.