# Launch-week questions now get same-day answers.

One connected workflow helped the studio lower CPA, double creative testing, and cut weekly reporting to under an hour.

Lunr Launch

> Every launch meant stitching Meta, Google, GA4 and a spreadsheet together by hand just to answer 'what happened yesterday?', and launches move too fast for yesterday's answers.
>
> Dylan, Megan & Paul, Founders, Lunr Launch

**20-30%** lower CPA  
**~2x** creative tests per client  
**<1 hr** weekly reporting  
**10+** client accounts

## The problem
### Launch speed made yesterday's answer too late.

Lunr Launch works across Meta, Google, GA4, and client spreadsheets during the most time-sensitive part of a go-to-market cycle. The team had to stitch those views together by hand before it could explain what changed yesterday.

That delay limited how quickly the founders could move budget, refresh creative, or give a client a confident read on the launch.

- Launch data split across four working surfaces  
- Weekly reporting taking a full day  
- Creative decisions waiting on manual reconciliation  
- More than 10 accounts competing for founder attention

## How the team works now
### The launch room now works from one current read.

GoMarble gives the studio a connected view of acquisition and post-click performance, then helps turn that view into the next budget, creative, or reporting decision.

01  
### Same-day launch diagnosis

The team asks what changed, why it changed, and where the next constraint sits while the launch is still live.

02  
### Faster creative cycles

Creative performance can be compared sooner, helping the studio run about twice as many tests per client each month.

03  
### Compressed reporting

Weekly reporting moves from a full day to under an hour, with the underlying context already organised.

### More tests, faster reporting, and room to move budget.

Across more than 10 client accounts and several million pounds in annual spend, the founders report a faster operating cadence and clearer launch-week decisions.

**10+** client accounts  
**Several £m** annual spend  
**~2x** creative tests

**Weekly reporting time**  
Relative time  
- Before **Full day**  
- With GoMarble **Under 1 hour**

Lunr Launch estimates weekly reporting moving from a full day to under one hour.

## The result
### The founders can make the call while it still matters.

Lunr Launch estimates lower CPA, more creative testing, and a reporting workflow that no longer consumes the day.

Estimated 20-30% lower CPA  
Roughly twice as many creative tests per client each month  
Weekly reporting reduced from a full day to under an hour  
Same-day answers during high-intensity launches

> GoMarble helps our agency go from staring at dashboards to making the call, with much stronger recommendations.
>  
> Dylan, Megan & Paul
>  
> Founders, Lunr Launch

## Put the next performance question within reach.

Connect your accounts and give GoMarble the recurring analysis your team should not rebuild by hand.